According to Kissmetrics, 40% of people quit websites that takes more than 3 seconds to load. If your WordPress website is loading very slow, then it will limit your site traffic and will also affect your Google page rank. Using caching on your website can speed up the loading of your website. In this post, we will be seeing how WordPress caching works and the benefits of it.
What is WordPress Caching?
In simple words, caching is the process of storing frequently accessed data temporarily on the computer of the user.
How WordPress Caching works?
Let’s take two situations.
- A WordPress website without any caching
- A WordPress website with caching.
Situation 1. A WordPress website without any Caching
- A visitor visits your website.
- Your WordPress install retrieves information such as your posts and other data from your database
- The web server compiles this data into an HTML page and serves it to the visitor.
Since there is no cache, whenever the visitor visits the page again, the server has to retrieve the data each time. This means that the visitors have to wait a long time to load the page.
Situation 2. A WordPress website with Caching
- A visitor visits your website.
- Your WordPress install retrieves information such as your posts and other data from your database
- The web server compiles this data into a static version of your webpage and will store in its cache that it delivers to your visitors.
- When the visitor visits the page again, instead of retrieving data from the server, the cached version of your site will be shown to the user.
WordPress caching will minimize the data transfer between the visitor’s browser, WordPress database and web server which will result in faster loading of websites.
So, you’re thinking what will happen if I update the content on the website? For example, when I create a new page/post, will the cache show the old cached content?
Absolutely Not…
Caching plugins have a mechanism to empty the cache and regenerate it whenever some changes happen on the website, for example, whenever someone creates a new page.
If the changes happened only on one page, then cache plugin will delete the cached version of that webpage and will regenerate a new version of that page. But will retain the cache of the rest of the pages (since they haven’t changed).
Benefits of WordPress Caching
- Enhance the speed and performance of the website.
- Reduce the load on your server.
- Helps to get better ranking in search engines.
- Better user experience.
All of Aspiration Hosting Web Cloud Hosting plans and Dedicated Cloud Servers are equipped with Lite Mage Cache, which is the best cache extension for Magento. So you don’t have to worry about the site speed anymore.